Market Research for Startups
Launch with confidence, powered by insights-led decision-making.
Launching a startup is exciting, but success hinges on more than just a great idea—it requires a deep understanding of your market, customers, and competitive landscape. Without the right insights, your startup risks targeting the wrong audience, misjudging demand, or falling behind competitors.
At Scale Research, we specialise in helping Pre-Seed, Seed, and Series A founders gain clarity and direction, ensuring that every decision is backed by data-driven insights.
We help answer critical questions:
Market sizing and demand forecasting - How big is the opportunity? What’s the potential for growth?
Competitive landscape - Who are your direct and indirect competitors? What are their strengths, weaknesses, and market positions?
Consumer behaviour and trends - How are customer needs evolving? What influences their purchasing decisions?
Idea or Product testing - Is your product relevant and differentiated? How does it resonate with your target market?
Price sensitivity - What’s the optimal price point to sell your product or services?
We blend quantitative data, qualitative insights, and market intelligence to build a comprehensive picture of your industry. Whether you're preparing for an investor pitch, launching a new product, or expanding into a new market, our insights help you reduce risk and maximise success - at a fraction of the cost of a large research agency.
Scale Research has invested in multiple startups through sweat equity, offering marketing, product, and UX/UI research support for the first three years in exchange for equity. This means you get expert research capabilities without upfront costs, allowing you to allocate resources where they matter most.
📩 Speak with our team today and take the guesswork out of your startup’s success.
